🤖📊🧠 Smarter Insights: Using AI to Decode Customer Behavior and Market Trends

Let’s kick today off with a little bit of trivia!

Which company developed the AI model known as GPT (Generative Pre-trained Transformer), which powers many modern language-based AI tools?

Be sure to stick around until the end to find out the answer.

In Today’s Email:

• Smarter Insights, Better Results

• Mindset & Messaging

• Sip Into Something Rare

On The Edge This Week:

Resources and News:

• Coordinating With Law Enforcement During a Cybersecurity Incident

• Rocketbook Pro 2.0 Smart Notebook Review: The Best Reusable?

• Mindfulness And Creativity: How To Use Mindfulness To Unlock Your Creative Potential

AI for Market Research: Understanding Customer Behavior and Trends

Market research used to be a tedious process—endless spreadsheets, ignored surveys, and data that was already outdated by the time you finished reviewing it. While you were trying to make sense of last quarter’s trends, your customers had already moved on. Not exactly a winning formula for staying ahead. But now, with AI-powered market research, everything has changed—and we’re playing a whole new game. READ MORE

How to Maintain A Positive Attitude at Work

Let’s face it: work can be a grind. Whether you’re clocking in from a cubicle or Zooming in with slippers on, keeping your mindset in check is like trying to keep coffee hot in a paper cup. But here’s the kicker—if you want to maintain a positive attitude at work, you’ve got to treat it like a daily habit, not a lucky mood swing. 

Your attitude doesn’t just affect your mood. It impacts your performance, your relationships, and how fast that promotion lands in your inbox.

So if you’re not here for the fluff and want real strategies to stay upbeat without sounding like a motivational poster, let’s roll.

Start with Gratitude, Not Grumbling

Before you even open that inbox or start doom-scrolling Slack, take a beat. What’s working for you right now? Maybe it's your paycheck, your team, or even just the fact you’re not working outdoors in January. 

Gratitude flips the mental switch. It changes your brain chemistry. Science backs it, and honestly, so does common sense.

A good way to hardwire this? Keep a running list. Sticky note it, journal it, throw it in a notes app—whatever. Just track what’s good before your brain does its usual "everything sucks" routine.

Set Goals You Can Actually Reach

Ever try to boil the ocean? That’s what setting unrealistic goals at work feels like. Start with small wins. Break down that monstrous project into bite-sized actions. When you knock those out, you get a hit of momentum. It’s like digital dopamine.

And yeah, celebrate when you check something off—even if it’s just surviving a Monday. Momentum loves a high-five.

Work-Life Balance Isn’t a Myth—But You’ve Got to Defend It

This isn’t just about not checking email at midnight. It’s about drawing lines. If you’re constantly giving every ounce of energy to work, there’s nothing left for, well, life. The burnout bus is always boarding, and you do not want a ticket.

Protect your evenings. Schedule actual downtime. And maybe, just maybe, don’t feel guilty for not being “available” 24/7. That’s not productivity. That’s exhaustion with a laptop.

Hang With the Right People—Energy Is Contagious

If you surround yourself with chronic complainers, don’t be shocked when your own attitude starts circling the drain. Negativity spreads faster than a Monday flu in a breakroom.

Choose better company. Get in with the solution-finders, the laugh-it-off-ers, the “we’ll figure it out” crew. They don’t just lighten the mood—they lift your game.

Mindfulness: The Buzzword That Actually Works

You don’t have to turn into a monk, but a little mental reset goes a long way. Five minutes of breathing. A walk without your phone. A moment of “what’s happening right now?” when your brain starts listing every possible failure.

It’s not just about de-stressing—it’s about building mental muscle. Calm under fire isn’t luck. It’s practice.

Be a Learning Machine (Not a Burned-Out Robot)

Want to stay positive? Stay curious. Seek out training. Try new projects. Ask better questions. The people who grow, adapt, and learn on the job? They feel more capable, more valuable—and surprise!—more positive.

Plus, learning new skills is a productivity cheat code. You’ll solve more problems with less stress. Win-win.

Stop Obsessing Over Problems—Chase the Fix

Here’s a wild idea: instead of getting stuck in the mental mud of what’s wrong, focus on what you can fix. Venting is fine for a minute. But too much and it turns into an emotional parking lot where no one’s going anywhere.

Next time something breaks, ask: “What can I do right now to make this better?” Action crushes helplessness every time.

Small Wins Deserve Big Celebrations

You don’t need a parade every time you check off a task, but seriously—give yourself credit. Finished a report early? Closed a tough client? Didn’t murder your printer? That’s a win.

Recognizing those moments builds confidence and keeps you rolling. Bonus points if you give others a shout-out too. Positivity is social currency—spend it often.

Make the Choice to Maintain a Positive Attitude

Maintaining a positive attitude at work doesn’t happen by accident. It’s a choice—a series of small decisions you make each day. You either lean into gratitude, growth, and solutions… or you let the grind wear you down.

So commit to these tools. Stay intentional. And if nothing else, remind yourself that how you show up every day is fully in your control.

Creating A Cross-Platform Social Media Strategy

As social media continues to dominate the digital landscape, it's essential for both businesses and individuals to maintain a strong presence across multiple platforms. That’s where a cross-platform social media strategy becomes key. Cross-posting content allows you to expand your reach, boost brand visibility, and engage a broader audience. With a well-crafted, cohesive approach, you can foster deeper connections and keep your followers engaged wherever they are. READ MORE

A Journey Into the World of Noble Rot Wines

Ready to dive into the enchanting world of noble rot wines? Imagine this: each year, roughly 5–10% of grapes are touched by Botrytis cinerea, the remarkable fungus behind these rich, complex wines. In this article, we’ll uncover the captivating history, science, and winemaking techniques that make noble rot wines so unique. Explore the renowned regions that produce them, the grape varieties involved, tasting profiles, perfect food pairings, and tips for aging and cellaring these luxurious gems. Let’s begin the journey! READ MORE

That’s all for today. As promised, here is the answer to our trivia question!

OpenAI

We hope you enjoyed the latest issue of Get The Digital Edge. Be sure to check back next week for even more edge. Have a great day!

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Get The Digital Edge Team (and Scott)